Rajini-Deepika Padukone's Kochadaiyaan theatrical rights in huge demand

By Ramchander

After three years, Rajinikanth is giving his fans a reason to cheer. The superstar, whose last release was Endhiran directed by Shankar in 2010, is ready to thrill his fans in his forthcoming movie Kochadaiyaan, which will hit the screens this July.

The preparation to bring the movie before audience in July is in full swing with the Kochadaiyaan team busy with the post production on one end and inviting distributors to purchase the rights of the film for different regions on the other.

The bidding for the distribution rights for all the regions have begun. The latest to hear about the business is that the theatrical rights of the US and Andhra Pradesh have already been sold to leading names.

ATMUS Entertainment, a leading film distribution company in the US, has acquired the theatrical rights of Kochadaiyaan for a reasonable price. The company announced the news on Twitter and wrote, "#ATMUS Entertainment is proud to announce we have acquired the USA theatrical rights of Superstar's #Kochadaiyaan and #Vikramasimha."

Kochadaiyaan

Kochadaiyaan

Sources have said that neither the makers of Kochadaiyaan demanded huge price nor the ATMUS quoted handsome money but it was a reasonable amount agreed by both the parties.

Kochadaiyaan

Kochadaiyaan

It is said that a word that Rajinikanth always tells his producer is to demand reasonable price as he wishes all the people involved in his film business make good money. It was the decision taken by the superstar after a few of his much-hyped movies bombed at the Box Office.

Kochadaiyaan

Kochadaiyaan

Meanwhile, the Telugu distribution rights have been acquired by Lakshmy Ganpathy Films.

Kochadaiyaan

Kochadaiyaan

Kochadaiyaan also stars Deepika Padukone, Jackie Shroff, Sarath Kumar, Aadhi, Shobana, Rukmini Vijayakumar, Jackie Shroff and others in the cast.

Kochadaiyaan

Kochadaiyaan

Rajinikanth's Kochadaiyaan is a mega-budget flick, which also features Jackie Shroff, Sarath Kumar and others in the cast. It is a period film that is inspired by Pandya king Kochadaiyaan Ranadheeran, and is a fictional account of the ruler.

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