The much-awaited period film Kochadaiiyaan starring Tamil superstar Rajinikanth and Bollywood actress Deepika Padukone in the leads, would be released in six different languages. The movie is being released in Tamil, Telugu, Hindi, Punjabi, Bhojpuri and Marathi, a release here said. The film would be sent to the Censor Board during the third week of this month and it is scheduled to be released during the summer season, it said.
This is the first time in Indian Cinema history that a movie is
getting released in six Indian languages, it said. Meanwhile,
Karbonn Mobiles, one of the movie's sponsors, is planning to
undertake a massive marketing campaign for Kochadaiiyaan.
Hoardings and banners of the movie will be displayed at 3,650
Bharat Petroleum Corporation Ltd petrol outlets in Karnataka,
Kerala, Tamil Nadu and Andhra Pradesh. "In Chennai alone, over 100
hoardings are planned to be set up", it said.
The audio and trailer of the movie Kochadaiiyaan would
be released at a function in Chennai on March 9 in Tamil, Hindi and
Telugu languages. A new model of Karbonn Mobiles would also be
launched on that day, it said. Eros International and Media One
Global Entertainment, are the producers of the movie, which is
directed by Rajinikanth's daughter, Soundarya R Ashwin.
The music of Kochadaiiyaan is scored by double Oscar
winner AR Rahman and sound recording by another Oscar winner Resul
Pookutty. The movie also has actor-politician R Sarathkumar,
Bollywood actor Jackie Shroff, Tamil actors Adhi, Nasser, actress
and danseuse Shobhana, the release added.