“Yes it is true. Saat Phere is the face of Zee TV. Even after so many years the show is going strong and I am sure that it would give a tough competition to Bidaai," confirms Sampurn Anand, story writer of Saat Phere. Well the writer"s confidence in the show must be due to its constantly rising TRP which the show banked on a generation leap. We wish this show continues to entertain the viewers for a long time to come.