The 'Emotional Atyachaar" show of UTV Bindass has become very
popular among the youngsters. The channel is now trying to
syndicate its format to US.
The popularity of the show has inspired the channel to earn some
money from it. The business head of UTV Bindass, Nikhil Gandhi
says, “Emotional Atyachaar is an entirely new concept with fresh
format. We are trying to explore the opportunities of syndicating
the format of the show to the US."
Gandhi refused to admit that there is some similarity between
this show and the international show 'Cheaters". The mentioned
international show is based on spying on one"s partner. He said
that 'Emotional Atyachaar," shows young couples on the stage and
'Cheaters" deals with only married couples.
UTV Bindass is now in talks with Shemaroo to launch the home
videos of 'Emotional Atyachaar".