Aruna ventured into television, early in the decade and acted and produced a dozen shows like Mehndi Tere Naam Ki (2002), Zameen Se Aasman Tak (2004), Des Mein Nikla Hoga Chand (2005), Tum Bin Jaooun Kahan (2005), Vaidehi (2006), Naaginn (2007), and Jhansi Ki Rani (2009) among others.
In an interview with PTI, Aruna Irani said, “Like Bollywood films are promoted, these days even television shows are also marketed. We do see banners and posters, events and interactions etc. Besides, this I feel there are no exciting roles for middle-aged women in Bollywood. The last I saw was Jaya Bachchan's role in Khabhi Khushi Khabhi Gham."
Aruna Irani would soon be seen essaying the role of Rajmata Mrinalini Devi in Dekha Ek Khwaab, to be aired on Sony channel. It is a story of an ordinary girl called Monica, played by Priyal Gor, who suddenly finds herself becoming the princess of a royal family of Devgarh.