Juhi Parmar entered the Bigg Boss 5 house with the first 13 contestants on October 2, 2011. Although the Kumkum star indulged in many arguments in Bigg Boss 5 house, she made sure that she play the game more safely and patiently. She faced lot of hardship for her friendship with Sky and Sunny Leone, but she never cared for those criticisms. Finally, her patience has been paid off with the Bigg Boss 5 title.
However, Juhi Parmar, who is married to TV personality and businessman Sachin Shroff, has earlier participated in other reality shows like 'Pati Patni Aur Woh" and 'Maa Exchange" and many others. She has won the Miss Rajasthan title in 1999. She has also bagged the Best Actress critic (Female) at the Indian Telly Awards in 2005 for her character 'Kumkum" of STAR Plus' Kumkum (TV series).