After
the
roaring
success
of
its
first
two
seasons,
Channel
V's
flagship
show
Gumrah
is
back
for
Season
3.
Starting
7th
July'13,
every
Sunday
at
7
pm,
the
brand
new
episodes
will
continue
to
unravel
heinous
teen
crimes
in
our
society
and
the
circumstances
which
make
criminals
out
of
the
youth.
Taking
a
step
ahead
from
the
earlier
seasons,
Season
3
will
focus
on
equipping
the
youth
to
avoid
being
victimised
by
the
criminal
elements
at
large
in
the
society;
thus
focusing
on
the
thought
-
Be
Aware,
Be
Prepared,
Be
Safe.
Not
only
has
Gumrah
found
favour
with
audiences
over
two
seasons,
it
also
recently
won
the
Best
Non-Fiction
Show
at
the
prestigious
Indian
Telly
Awards.
Unlike
other
crime
shows,
by
showcasing
crimes
committed
by
the
youth
in
our
country
in
a
manner
that
explores
the
circumstances
that
led
to
the
crime
rather
than
sensationalising
it,
Gumrah
tackles
bigger
issues
like
peer
pressure,
the
need
to
fit
in,
materialism
and
the
dilution
of
morals,
thus
initiating
a
dialogue
for
the
youth
to
express
and
address
their
problems.
Gumrah
Season
3
will
be
anchored
by
Karan
Kundra
and
is
being
endorsed
by
Bollywood
star
Chitrangda
Singh.
She
will
be
seen
narrating
the
first
episode
on
July
7.
Channel
V
has
also
made
a
unique
phone
app
'VithU'
for
android
phone
users,
as
an
extension
of
the
show
which
features
a
'panic
button'
that
can
be
used
in
the
face
of
danger.
The
app
and
its
usage
will
be
shown
by
Chitrangda
herself.
Says
Prem
Kamath,
GM
&
Channel
Head,
"In
our
unique
position
as
the
one
and
only
youth
entertainment
channel,
we
are
well
aware
that
we
not
only
need
to
entertain
the
youth
but
also
inform
and
prepare
them.
'VithU'
app
is
an
extension
of
the
show
which
equips
the
society
against
unfavorable
circumstances
and
can
prevent
their
victimisation.
Gumrah
is
that
flagship
show
of
the
Channel
which
has
been
for
the
last
two
seasons
guiding
the
youth
through
the
dark
corners
of
the
mind
and
how
we
can
overcome
them.
Season
3
will
take
off
from
where
we
left
last
time
and
make
it
even
bigger
and
better."
Gumrah
Season
3
will
be
on
air
from
7th
July
'13,
every
Sunday
at
7
pm,
only
on
Channel
V.