Makers
of
the
television-based
action-adventure
show
Khatron
Ke
Khiladi
announced
the
launch
of
a
3D
interactive
game
here
today,
which
would
be
available
for
free
download
on
iOS
and
Android
platforms.
Khatron
Ke
Khiladi
-
Darr
Ka
Blockbuster
is
the
stunt-based
action
reality
TV
show
which
has
entertained
audiences
for
over
three
weeks.
It
is
being
shown
on
Colors
channel.
The
interactive
game
Khatron
Ke
Khiladi
-
The
Game
aims
to
recreate
the
adventure
show's
experience
and
enhance
audience
engagement
as
part
of
its
digital
strategy.
"Digital
strategies
today
go
beyond
the
realm
of
audience
outreach
through
social
media
platforms
and
increasingly
focus
on
engaging
with
them
to
create
a
strong
brand
recall
and
relationship," Colors
Digital
Head
Vivek
Srivastava
said.
Designed
by
Gameshastra
Solutions
Pvt
Ltd,
the
game
is
an
adventure-based
interactive
cellular
phone-based
game,
which
would
allow
players
to
raise
their
scores
on
the
basis
of
adventure
games
played
in
virtual
reality.
The
popular
reality
show's
season
7
is
currently
on
air
on
Colors
TV
and
the
contestants
Gauhar
Khan,
Nikitin
Dheer,
Gurmeet
Choudhary,
Debina
Bonnerjee,
Dayanand
Shetty,
Salman
Yusuff
Khan,
Geeta
Tandon,
Ranvir
Shorey,
Rajneesh
Duggal,
Karanvir
Bohra,
his
wife
Teejay
Sidhu,
Ajaz
Khan
and
Deana
Uppal
are
fighting
against
each
other
trying
to
perform
death
defying
stunts
to
conquer
their
fears
as
well
as
beat
the
competition.