Medikonda Muralikrishna, who has brought out big hits like Narasimha Naidu has failed to produce another movie that reaches that range. Medikonda has made an attempt to promote K Rama Krishna, a protégé of senior director Raviraja Pinisetty, as director. Love is in the backdrop of the story of Ekaloveyudu and the director and producer has chosen Udaykiran as their hero, which has again proved to be a big drawback.
Karthik (Udaykiran) who is always chided by his father (Chalapati Rao) for being irresponsible, attempts suicide. But he is saved by Bhakta (Antony) and his gang. As Karthik had decided to die, Bhakta strikes a deal with him to die whenever he demands and in return, agrees to pay as much money as Karthik wants. He gives Rs 10 lakhs in advance and Karthik solves his family problems and informs them that he is going to Mumbai for training before leaving for US. However, he lands in Ooty and stays with his friends. There he meets Indu (Kruthi) and they fall in love but, he does not aknowledge her love.