Having made movies in all genres from romantic entertainers like Rangeela (which was a trend setters of the nineties) to gangster movies like Company, it is not surprising that he has now made Phoonk. Since, by his own confession, RGV is out of touch of the pulse of Telugu film audiences, he gave the direction of Raksha to debutant director Vamsi Krishna Akella.
RGV is now making a film on the media and another on the life of sandalwood smuggler Veerappan. Another movie based on the factional politics (based on the life of Paritala Ravi) in the state is also in the discussion stage. The script work is in progress and the film is set to start shooting in 2009. The director and star cast are yet to be finalized.