Telugu hero Ram Charan is all set to endorse the soft drink Thums Up soon. All these days it was prince Mahesh Babu who had been endorsing the cold drink. It is understood that Mahesh Babu's contract with Thums Up has come to an end and this time the company has chosen Ram Charan for the advertisement. It may be noted that Ram Charan's father Chiranjeevi had featured in the ad previously.
Story first published: Tuesday, September 9, 2008, 14:07 [IST]