Shooting of Priyurali Kosam was launched at Digi Quest Studio in Hyderabad. The movie is directed by K Chandramouli and produced by K Eswari under the banner of Sri Rupasri Creations. Raviprakash and Ratna Jyothi in the lead. Former Rajya Sabha member and Congress official representative Tulasi Reddy performed puja activities to mark the formal launch of the film.
Tulasi Reddy said, "Chandra Mouli is an art lover. He is a good artiste. I wish the film a big hit."
Director said, "It is a triangular love story that runs between two heroines and a hero. We will start the regular shooting very soon. We are planning to complete the film in three schedules and the film would be shot in West Godavari district and in Hyderabad."
Dialogues and lyrics would be by Mail My Shankar while music is by Babu.