Executive producer M Bharat Kumar says, “How the time filled the vacuum between two strong-willed lovers is the basic theme of the movie. For the first time on the Telugu screen, we are trying to experiment on the concept of mercy killing. Post-production works are nearing completion." Shilpa Jagruthi, Krishnudu, Anna Zen, Metilda, Sashi, Harikrishna, Neeraja Pandey, Sathagopan and others are in the cast. Music is by Ravi Swaroopan and Lavanya, camera is by Ravi K Neerla, editing is by VN Reddy, dialogues are by Mohan Thummala, while screenplay is by Pamaraju Janakiram.
Altaaf and Krithika Krishnan of Happy Days-fame are playing the hero and heroine for Cheta Venna Mudda directed by Rohit S Abhyuday and produced by PR Kumar on the banner of Full Moon Pictures. The film completed its shooting recently and the producer is making efforts to release the film in December.