Giving details, Kumarbabu said, “Though there is a tough competition for the Telugu version distribution, we are fortunate enough for bagging the opportunity. We have offered a fancy rate for the release rights in Telugu. We thank Kamal Hassan and Chandra Hassan for their co-operation in this regard. We are planning to launch the audio during this month and release the film on September 18."
UTV and Raj Kamal Films International are jointly producing the film while Chakri Tholeti has wielded the megaphone.