Gopichand found success portraying villainous roles. When he came as hero in Tholi Valapu, nothing great happened. So, Gopichand again donned the role of a villain in Jayam, which was as huge hit and Gopichand instantly became famous for his realistic portrayal. Encouraged by these accolades, Gopichand played the negative roles in Nijam and Varsham. Yagnam gave him another opportunity to play the lead and became one of the biggest blockbusters.
Now, it is heard that Gopichand is again readying for a negative role in his next movie directed by Srinu Vaitla and with Venkatesh as hero.