Paruchuri Gopalakrishna gave the clap, while the hero"s paternal uncle Gade Rajasekhar switched on the camera for the muhurat shot picturised under the honorary direction of Satya of Ooha Chitram fame.
Speaking on the occasion, director Shravan Bapatla said, “The film has a different subject. There is a special trick called 'Parusavedi" with which we can produce gold. Our film is based on this 'Parusavedi" trick. At the same time it is a beautiful love story, with suspense in the backdrop."
Indra said, “I played small time roles in over 20 films so far and turned a hero with Kurkure, and I personally shared the production too. This time, I got a very interesting story so I had decided to produced it on my own and play solo hero. We will begin the regular shooting from May 18 in Ramoji Film City and complete the entire talkie in a single schedule. Songs would be choreographed in the next schedule."
Actors like Jeeva, MS Narayana, Surya, Kondavalasa, Uttej, Arun, Pruthvi, Duvvasi Mohan, Veerendra Chouhan, Sudarshan, Jenny, Kavita, Devisri, Jagadeeswari, Jayavani, Vijaya Reddy and others are in the cast.
Camera is by Shammu V Prabhakar, music is by Y Satya, lyrics are by Patla Yadagiri, Shravan Bapatla, while Pan America is presenting the film. Shravan Bapatla takes care of the story, screenplay and dialogues besides directing it.