It is produced by VVV Kambhan. Producer says, “Soon after listening to the story, Vidyasagar was very impressed and agreed to compose tunes. All the songs would be situational. So far we have shot the film in Ramoji Film City, Vizag and Hyderabad. The film came out very well. We are making efforts to release the film during Sankranti." Camera is by Akash Ashokkumar, while story, screenplay and direction are by B Raja.
Director B Raja is bringing out a film Joy where in he debated whether love or friendship, which is great? A boy and a girl are two good friends, their friendship turns into love. In order to avoid defaming their friendship, they did something. What they did is the suspense. Avitej and Trinath are playing the heroes, while Parvathi and Vainavi are playing the heroines in Jaaru