Since Neninthe has not fared well at the box-office, most producers are apprehensive about taking up Puri Jagannath's film with his debutant brother in the lead. Prabhas who worked with Puri Jagannath in Bujjigadi Made In Chennai was approached and the young star readily agreed to act in Puri's film.
Puri was to have started films with the likes of Pawan Kalyan and Mahesh Babu but these films would be mega-budget extravaganzas and will take time to go into production. So he will first direct a film starring Prabhas which Aditya Ram has agreed to produce.
Prabhas will begin shooting as soon he completes Billa (Telugu version).