Speaking on the occasion, Dil Raju says, 'This is the 10th film from our banner. We are planning the regular shooting from July 9. Like all the films that came on our banner, this film would also have a good subject, nice movement and high technical values. We are planning to release this youthful entertainer as Sankranti gift." Dialogues are by M Ratnam, music is by MM Keeravani, cinematography is by Sekhar V Joseph, art is by AS Prakash, story, screenplay and direction are by Srivas, while Sirish and Lakshman are the co-producers.
Ram and Priya are playing the hero, heroine, while Arjun is playing another key role in 'Rama Rama… Krishna Krishna…" for a film to be directed Srivas and produced by Dil Raju on the banner of Sri Venkateswara Creations. The shooting of the film was formally launched with puja activities at the production office on June 18. Several prominent film personalities of the Telugu film industry participated in the function and wished the film a hit.