Director says, “The film runs with village in its backdrop. It is the story of a youth called Veerraju, whose job is to draw toddy (kallu) from the trees and to brew arrack. After completing his work, he consumes arrack till he forgets about himself. The film revolves around his life. The emotions in the film would attract all classes of audiences."
Ajay is playing the hero; while Ramya Nambisan and Madhulika are playing the heroines for The Telugu movie Sarayi Veerraju directed by DS Kannan and produced by PRK Rao under the banner of Visalakshi Productions. The film is getting ready simultaneously in Telugu and Tamil languages.