Filmmaker
Sekhar
Kammula's
latest
directorial
venture
Life
is
Beautiful
(LIB)
starring
Shriya
Saran
Amala
Akkineni
in
leads,
has
topped
the
collection
chart
at
the
worldwide
Box
Office.
The
romance
drama
has
a
wonderful
business
in
the
first
week
with
its
seven
day
total
reaching
Rs
22.25
crores
nett.
It
is
a
good
collection
for
a
medium
budget
movie
in
Telugu.
Despite
getting
mixed
reviews
from
film
critics,
Life
is
Beautiful
opened
to
a
decent
response
at
the
Box
Office.
The
movie
raked
in
Rs
3
crores
nett
at
the
collection
centres
in
Andhra
Pradesh
and
other
parts
of
India.
It
saw
little
improvement
in
its
business
and
it
collected
Rs
3.50
crores
nett
on
Saturday
and
Rs
4
crore
nett
on
Sunday.
It
collected
Rs
10.50
crores
nett
in
the
first
weekend.
The
business
of
Life
is
Beautiful
dipped
more
than
40%
on
Monday
and
Tuesday.
But
it
had
a
big
leap
in
its
collection
on
Wednesday
due
to
Ganesh
Chathurti
holiday.
Its
collection
hit
the
bottom
line
on
Thursday
due
to
Bharat
Bandh.
Its
weekdays'
breakup
is
Rs
2.30
cr
on
Mon,
Rs
2.05
cr
on
Tue,
Rs
3.15
cr
on
Wed
and
approximately
Rs
1
cr
on
Thu.
Life
is
Beautiful
has
also
had
a
fantastic
opening
at
the
USA
Box
Office.
Its
collection
figures
of
the
first
weekend
are
far
better
than
that
of
recent
hit
movies
like
Sudigadu
and
Shirdi
Sai
in
America.
The
movie
has
raked
in
Rs
2.1
crores
nett
at
the
collection
centres
in
the
country.
However,
Life
is
Beautiful
has
a
big
threat
from
Priyamani's
horror
movie
Charulatha,
which
has
hit
the
screens
in
all
South
Indian
languages
like
Telugu,
Tamil,
Kannada
and
Malayalam.
Trade
experts
say
that
promos
of
Charulatha
have
created
a
lot
of
curiosity
among
the
viewers
and
it
is
surely
going
to
slow
the
pace
of
collection
of
Life
is
Beautiful.