The trend of item numbers in Tollywood dates back to 1970s and the experts from the industry opine that reviving this trend has proved beneficial in recent years. These kind of songs have a key role in the success of movies. Many Telugu filmmakers treat them as one of their success mantras. They release the dance numbers to create hype for their films. The success of the item songs will have a big impact of trade dynamics of any Telugu films.
Like every year, 2013 has also seen a huge number of such special numbers. As many as 30 item songs have been included in various Telugu movies this year, but not many of them are successful. A few of them have proved to be a big hit and have successfully driven the audience crazy towards the theatres, thereby boosting the collection of a few movies at the Box Office. Experts opine that besides the heroes' popularity, the item songs helped them grab eyeballs of film goers.
Despite facing many hiccups in 2013, the Telugu film industry has scored several hit movies like Attarintiki Daredi, Mirchi, Naayak, Baadshah, Balupu, Gunde Jaari Gallanthayyinde, Gundello Godari and Bhai. And Pandits from the industry feel that items have a share in the success of these films. We bring you the pictures and details of these hit item numbers. Continue to see them in the slideshow.