"I'm usually not motivated by money. When my films succeed
creatively, that's my biggest achievement. The creative
satisfaction I get from my films matters to me the most than box
office numbers," Rajamouli told.
Although he admits film economics is important, he says that's
not what drives him to make films.
"One of the biggest inspirations behind Baahubali is
'Mahabharat'. The epic war drama between the Pandavas and Kauravas
has always fascinated me," he said, adding that the Amar Chitra
Katha comics too helped him envision the world of
Rajamouli also says it wasn't easy to stay motivated throughout.
"We struggled towards the end, especially to complete the last 20
percent of the film, as most actors by then had almost given up
having shot for over a year. But I always believe the team draws
its motivation from the director, so I had to push myself and
others without losing my cool," he said.
Despite the long wait, the buzz around Baahubali was
always alive. It's perhaps the best marketed south Indian film
"A lot of planning went into all this. Over the last one year,
we've been very active on social media platforms. We needed to
create the buzz, make audiences - irrespective of the region -
curious about our film. And the only way to do it was through
marketing," the director sighed.