Director
Raghavendra
Rao
is
known
for
highlighting
the
heroines
in
a
most
romantic
and
sexiest
way.
He
has
given
Tapsee
a
fantastic
opportunity,
as
most
of
the
heroines
crave
to
work
with
him,
because
a
film
in
his
direction
would
be
a
turning
point
in
actresses
career.
Many
heroines
got
a
break
with
his
films.
This
belief
was
once
again
proved
correct
as
the
heroine
bagged
three
offers
opposite
heroes
like
Prabhas,
Ravi
Teja
and
Vishnu
even
before
the
release
of
her
film.
Let
us
see
how
he
mesmerised
the
audiences
with
his
directorial
ability.
Moreover,
Keeravani
music
for
the
movie
Jhummandi
Naadam
has
become
a
chartbuster.
Story:
Balu
(Manoj)
aspires
to
become
a
big
singer
and
he
reachs
Hyderabad
from
Bhadrachalam.
His
parents
(Tanikella
Bharani
and
Sudha)
keep
high
hopes
on
him.
Sravya
(Tapsee)
is
the
daughter
of
a
millionaire
in
the
US
and
she
reaches
India
to
do
a
research
on
the
traditional
Telugu
music,
which
includes
the
folk
songs
and
rural
songs.
She
stays
with
Captain
Rao,
a
friend
of
her
father
(Suman).
Sravya
and
Balu
become
good
friends
during
her
preparation
of
a
documentary
and
soon
love
blossoms
between
them.
However,
Captain
Rao,
who
is
against
love,
decides
to
separate
them,
When
he
got
an
opportunity
to
take
part
in
the
contest,
Rao
turns
a
hurdle
in
Balu"s
career.
Rao
gives
an
option
to
choose
between
love
and
music
and
Balu
chooses
music
as
he
lives
and
ready
to
die
for
music.
So,
Balu
refuses
Sravya,
when
she
proposes
him.
However,
he
doesn"t
want
to
lose
Sravya
as
well
and
wanted
to
make
it
a
reality
through
Rao
himself.
Did
Balu
succeeds
in
completing
his
challenge
to
become
a
big
singer
and
return
to
the
village?
What
happened
to
Balu"s
love?
How
Balu
convinces
Rao
to
accept
his
love?
What
was
the
reaction
of
Sravya"s
father
on
their
love?
Answers
to
all
these
questions
have
to
be
watched
on
the
silver
screen.
PLUS:
The
theme
of
the
film
is
to
highlight
the
traditional,
folk
and
rural
music
as
the
heroine
visits
India
for
the
purpose.
In
order
to
fulfil
this
element,
the
director
might
have
asked
the
music
director
to
tune
songs
to
suit
the
subject.
So,
the
music
director
tuned
one
song
each
in
different
theme,
like
a
lullaby,
a
marriage
song,
a
tribal
song
and
a
patriotic
song,
besides
one
song
highlighting
the
value
of
music.
Music
is
the
highlight
of
the
film
and
the
audio
was
a
big
hit
even
before
the
release
of
the
film.
The
film
lovers
keep
high
expectations
on
the
songs
and
the
heroine.
True
to
this,
he
has
chosen
a
new
face,
Tapsee
as
heroine.
Though
she
is
not
gorgeous,
she
has
a
sex
appeal
and
the
director
portrayed
her
in
a
most
romantic
way
by
highlighting
her
waist
and
belly
button.
Instead
of
using
flowers
and
oranges,
this
time,
the
director
chose
pumpkins
and
coconuts
in
one
of
the
songs
and
as
was
expected
the
director
hit
the
heroine"s
belly
button
with
a
mango.
As
far
as
performance,
Manoj
has
improved
a
lot
in
expressions
and
in
dialogue
modulation.
The
way
he
imitated
his
father
is
good
to
watch.
Dialogues
are
good
in
parts
and
had
many
double
entendres.
All
the
artistes
have
done
justice
to
their
roles,
while
Brahmanandam,
MS
Narayana,
Ali
tried
their
best
to
provide
entertainment.
Raghubabu
was
wasted
and
it
is
not
known
why
the
director
kept
that
scene.
MINUS:
The
storyline
chosen
for
the
film
is
okay,
but
the
narration
was
lopsided.
The
director,
who
had
a
whole
lot
of
experience
in
moulding
the
film,
went
in
his
own
and
traditional
style
and
failed
to
capture
the
pulse
of
the
present
generation
audiences.
He
has
failed
to
establish
the
love
thread
between
the
hero
and
heroine
properly.
The
movement
of
the
story
is
very
slow
and
old
fashioned.
The
present
generation
audiences
expect
fast
beat
songs
and
action
scenes,
but
the
film
lacked
them.
Those
who
are
interested
to
watch
slow
and
old
movies
would
like
the
film.
But
for
those
who
want
something
fast
beat
may
not
like
this
film.
The
film
is
a
typical
Raghavendra
Rao"s
mark
commercial
and
musical
entertainer.
But
the
old
fashioned
direction
played
the
spoilsport.
ANALYSIS:
The
music
is
good
and
melodious,
camera
work
by
S
Gopal
Reddy
is
praiseworthy,
editing
by
Marthand
K
Venkatesh
should
have
been
a
little
more
sharp.
Art
department
and
costumes
department
have
done
justice
to
their
work.
Dialogues
are
also
good
in
parts.
The
first
half
is
passable
but
the
beginning
of
the
second
half
creates
boredom
to
the
audiences
for
about
half
an
hour.
Though
it
picked
up
momentum,
it
fell
flat
in
the
climax.
But
for
the
poor
climax,
the
film
is
just
okay
to
watch.
If
you
are
interested
in
watching
a
routine
commercial
entertainer,
the
film
is
okay.
It
is
not
an
off-beat
film,
but
very
casual
and
routine.
The
success
of
the
film
depends
on
the
spread
of
mouth
publicity.
Watch
the
film
for
songs.
Cast:
Manchu
Manojkumar,
Tapsee,
Mohanbabu,
Suman,
Tanikella
Bharani,
Brahmanandam,
MS
Narayana,
Ahuti
Prasad,
Dharmavarapu
Subrahmanyam,
Ali,
AVS,
Raghubabu,
Anant,
Aishwarya,
Sudha,
Pragathi,
Sailaja
and
others
Credits:
Story
–
Bhupati
Raja,
Screenplay
–
B.V.S.
Ravi,
Dialogues
–
Sasi
Rajasimha,
Cinematography
–
S
Gopal
Reddy,
Editing
–
Marthand
K
Venkatesh,
Music
–
MM
Keevarani,
Art
–
Raghu
Kulkarni,
Producer
–
Manchu
Lakshmi
Prasanna,
Direction
–
K
Raghavendra
Rao.
Banner:
Sri
Lakshmi
Prasanna
Pictures
Released
on:
July
1,
2010