Alpha Box Office Collection Day 7 Early Updates: Alia Bhatt and Sharvari's Alpha continues to witness a subdued run at the box office as the film completes its first week in theatres today (July 9). Directed by Shiv Rawail, the action thriller is the first female-led installment in the YRF Spy Universe.
Released on July 3 amid strong anticipation, Alpha generated impressive pre-release buzz but opened to mixed-to-negative reviews from critics and a section of audiences. Since then, the film has been struggling to maintain momentum, with weekday collections witnessing a steady decline. The challenge is expected to intensify from tomorrow (Friday) as Dhamaal 4 arrives in cinemas. Featuring Alia Bhatt as 'Sita' and Sharvari as 'Durga', Alpha also features Anil Kapoor and Bobby Deol in pivotal roles, with a special appearance by Hrithik Roshan. Bankrolled by YRF, the film collected ₹9.25 cr net on its opening day. After a modest boost over the opening weekend, the film saw a significant slowdown during the weekdays. According to Sacnilk, the spy thriller earned ₹2.85 crore net on its first Wednesday, registering a 32.9% drop from Tuesday's collection. With this, the film's 6-day total stands at ₹44.95 cr net and ₹53.59 cr gross in India. The film has yet to show any meaningful improvement on its first Thursday. As per Sacnilk's real-time estimates, Alpha has collected approximately ₹1.22 cr till 7:00 PM on Day 7. This takes its estimated India net collection to ₹46.17 cr, while the India gross collection stands at ₹55.03 cr. Reportedly made on an estimated budget of ₹125 cr (including P&A costs), Alpha hasn't even recovered 50% of its budget from the box office. Morning Shows: 6.08%Alpha Box Office Collection Day 6 (First Wednesday)
Alpha Box Office Collection Day 7 Early Trend (First Week)
Alpha Day 7 Occupancy (Today)
Afternoon Shows: 9.15%
Evening Shows: 9:85%More Articles