Rajshri's
strategy
of
releasing
Vivah
with
minimal
prints
in
the
initial
week
and
increasing
the
number
of
prints
gradually
has
worked
in
a
big
way.
Released
with
211
prints
on
10th
November,
the
film
is
currently
being
screened
in
almost
300
screens
at
the
beginning
of
its
sixth
week,
which
is
a
rarity.
Here's
the
exact
breakdown:-
Week
1:
211
prints
Week
2:
12
more
prints
added
Week
3:
3
more
prints
added
[opposition:
Dhoom
2]
Week
4:
28
more
prints
added
Week
5:
7
more
prints
added
[opposition:
Baabul]
Week
6:
5
more
prints
[opposition:
Kabul
Express]
In
all,
266
prints
of
Vivah
are
in
circulation
this
week.
In
addition
to
the
number
of
prints
mentioned
above,
the
film
has
been
opened
this
Friday
with
22
digital
prints.