Yet
another
biggie,
helmed
by
a
reputed
director,
started
on
a
tepid
note
on
Friday.
Given
Anees
Bazmee's
track
record
[three
solid
hits
in
a
row
–
No
Entry,
Welcome,
Singh
is
Kinng],
one
expected
No
Problem
to
fetch
a
flying
start
at
the
ticket
window.
The
terrific
promotions
and
the
tried-and-tested
genre
should've
ensured
a
bumper
start
for
the
film,
mainly
at
single
screens.
The
two
masala
entertainers,
Dabangg
and
Golmaal
3,
had
started
with
a
bang
at
plexes
as
well
as
single
screens,
but
No
Problem
started
on
a
25%
to
30%
to
40%
note,
which
sent
shock
waves
across
the
industry.
What
makes
matters
worse
is
the
negative
word
of
mouth
and
outright
negative
reviews
of
the
film.
Band
Baaja
Baaraat,
starring
a
new
lead
man
and
helmed
by
a
first-time
director,
but
produced
by
a
reputed
production
house
[Yash
Raj],
also
embarked
on
a
poor
start
everywhere.
While
the
plexes
were
in
20%
range,
the
single
screens
were
worse,
with
10%
occupancy
at
places.
But
the
positive
[audience]
feedback
and
glowing
reviews
sure
ensure
an
escalation
in
business
over
the
weekend.
Story first published: Monday, December 13, 2010, 12:31 [IST]