Veer stars well at the BO

Salman Khan's Veer opened exactly like Wanted. The film opened very well at single screens of North India specifically [Uttar Pradesh, C.P., C.I. and Rajasthan single screens were excellent], but the response at multiplexes was a contrast, in 30% to 40% range at several screens.

The two factors that went in favour of Wanted were [i] superb reviews, with most critics loving the film and [ii] the all-round entertainment that Wanted had to offer. In this case [Veer], the reviews have been outright negative and the public response ranges from good to average to terrible. Meaning, the word of mouth is very, very mixed. Also, the entertainment quotient is lower than Wanted.

Veer has to perform exceedingly well in its first two weeks to recover its huge investment. Let's wait and watch if the business shows a big jump in the coming days and the big-budget film maintains its pace at the ticket window for two complete weeks.