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Will Aamir's Talaash halt JTHJ, SOS collection at Box Office?

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Shahrukh Khan's Jab Tak Hai Jaan (JTHJ) and Ajay Devgn's Son Of Sardar (SOS) have done superb collection at the Box Office in the first and second week. But the third week is not going to be the same for them as Aamir Khan's Talaash is set to invade theatres on November 30. Will Talaash halt the rocking run of these two blockbuster movies at the Box Office?

Aamir Khan was last seen in full-fledged role in his blockbuster movie 3 Idiots, which has been the all time highest grosser movie in Indian cinema. Three years have passed after the release of 3 Idiots and fans of Mr Perfectionist have been desperately waiting to see him rock the screens again through his most-hyped film Talaash.

Talaash, which has been delayed for almost six months, is an action-cum-suspense thriller and for the first time, Aamir Khan has come forward to do this kind of film. The movie has huge hype surrounding it and it has been making it to the headlines for good reasons ever since it hit the floor. The makers of the film have managed to keep the mystery element secret, which has added to its curiosity.

Talaash is a psychological thriller, which revolves around a cop, housewife and prostitute. It is a tale of love lost, fatal attraction and above all the quest to solve a perfect crime. Early in the morning, Inspector Surjan Singh Shekhawat (Aamir Khan) receives a phone call about death and an accident. During his investigation, he meets a sex worker Rosie (Kareena Kapoor) who adds shades of mystery to the puzzle.

When compared to other biggies, the makers of Talaash have not done enough amount of promotions for it. But the sources close to Aamir Khan say that he is not doing promotions because of the not-in-your-face promotional strategies, which is expected to work in the favour of the film as it is a suspense drama.

Aamir Khan's previous movie 3 Idiots was released in 1,600 screens in India and 415 screens overseas. Whereas, Talaash is set to break this record as it will hit 2,500 screens in India and 520 screens overseas. The advance ticket booking was closed hours after its opening at many theatres in Mumbai as all tickets were sold out immediately. Sources from the production team say that it has registered huge amount of advance ticket booking.

Trade experts say that Talaash producers may not have promoted it well but the craze for the film is soaring up to sky high. The Aamir Khan, Kareena Kapoor and Rani Mukherjee starrer is surely going to send down the collection of Jab Tak Hai Jaan and Son of Sardar completely at the Box Office. Now, it should be seen whether it will be able to break the first day record of Salman Khan's Ek Tha Tiger.

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