Much-hyped Bollywood movies Ragini MMS 2, Gang Of Ghosts, Ankhon Dekhi and Lakshmi have hit the marquee across India today (March 21). But among the four, the Sunny Leone starrer horrex film has received fantastic opening at the Indian Box Office and is leading the race, while others registered lukewarm response.
Produced by Ekta Kapoor, Ragini MMS 2 is a sequel to super-hit film Ragini MMS. Besides having a brand value, the movie has huge amount of promotions. So it was expected to start with a bang. As predicted by trade analysts, the Sunny Leone starrer has registered very good amount of occupancy in the morning and matinee shows at multiplexes and single screens. But its business in night shows is likely to be affected by the cricket match between India vs Pakistan.
Bollywood trade analyst Taran Adarsh writes, "The opening response to Ragini MMS 2 confirmed this fact as the morning shows -- at multiplexes and single screens -- opened to a heartening response. Sure, the business is bound to be affected thanks to the cricket match [India vs Pakistan], but the super start and positive word of mouth has placed the film in the comfort zone."
When compared to Ragini MMS 2, other new releases Gang Of Ghosts, Ankhon Dekhi and Lakshmi had less amount of promotions. They do not boast of popular star cast. They have had very poor amount of footfalls at both single screens and multiplexes. Taran Adarsh writes, "These three films will have to gross impressive numbers over the weekend to amass a respectable total. Meanwhile, Queen, now in its third week, is expected to give a tough fight to these three films."