Neetu Chandra not keen on ads

By: Joginder Tuteja, IndiaFM

Wednesday, August 30, 2006

The Garam Masala girl who is bound to stop all traffic when her Traffic Signal arrives this December is in thick action these days. If one thought that the delay in the shooting of Madhur Bhandarkar's Traffic Signal has made her twiddle her thumbs at home then that's far from true. That's because the young woman would be seen soon on the small screen.

Is it yet another advertisement, we quiz her? "No, it's not. In fact I am not keen on advertisements and am interested only if any endorsements come my way!", she says with a matter of fact. So what's keeping her busy then? "You would be seeing me soon on the small screen in one of the biggest music video ever made that costs around 65 lakhs. It is for the debut non-film solo album of Shreya Ghoshal for which I am the leading lady", she says rather excitedly.

So what is it about? "It is a song titled 'Behka Behka Kaisa Hai Samaa' for which the entire setup has been given a Dravidian look. In fact you would see me on the lines of Aishwarya Rai as she was in Devdas", she replies. Interested, we ask her further about this project. "See, this video has four very huge people involved. While Shreya Ghoshal is a singer to reckon with, the video is directed by Madhur Sarkar who is Pradeep Sarkar's [of Parineeta fame] sister. Binod Pradhan is the cinematographer while Nitin Desai [who has also erected the sets for Traffic Signal] is the man behind the sets", she explains.

What's the theme of the video then considering such reputed names are involved? She replies, "The album is titled Kamasutra - The Music of Love but let me add that the video has been shot in a very classy manner. There is no skin show involved at all. In fact let me also add that I was required to put on 5-10 kgs to appear as the character that I was required to play!"

So when do we see the video on screen? "You know the video is in fact ready but the plans are to release it only after the 'shraddh' period is through. No wonder I am highly excited about this video and looking forward for people's reaction!

On asked about the way her film career was shaping up, this is what she had to say. "Well, I am quite happy professionally because though number of offers are coming my way, I am still waiting for Traffic Signal to release first before I sign any of them. I am in no haste for being a part of films in which I don't believe and later regret being a part of that setup. I am taking a slow and steady approach and I am sure if God is with me, it would work for me".