Courtesy:
IndiaFM
Friday,
November
09,
2007
Vivek
Agnihotri
is
what
creative
freedom
is
all
about,
which,
according
to
him,
means
the
freedom
to
create…
movies,
ad
films
(not
in
that
order
though).
In
September
2005,
this
man
gave
the
audience
the
most
unsuspected
toffee
in
the
form
of
Chocolate.
Though
it
didn"t
work
at
the
B-O,
it
gave
Bollywood
a
new
breed
of
filmmaker,
in
the
form
of
Vivek,
who
is
all
set
to
woo
the
audiences
yet
again,
this
time,
with
his
latest
offering
Dhan
Dhana
Dhan
Goal,
a
movie
starring
John
Abraham,
Arshad
Warsi,
Bipasha
Basu
and
others.
To
start
with,
what
is
a
Harvard
graduate
and
a
visiting
professor
at
IIMC,
doing
in
Bollywood?
Even
I
don"t
know.
Maybe
I"m
not
temperamentally
suited
for
the
structured
system.
I
spent
a
good
10-12
years,
in
the
corporate
sector
but
it
did
not
work
out
with
me.
Maybe
I
was
destined
to
be
in
media,
even
though
I
am
not
a
firm
believer
in
destiny.
What
is
the
film
Dhan
Dhana
Dhan
Goal
all
about?
It
is
nothing
exceptionally
or
creatively
different.
It"s
a
very
simple
story,
told
very
simply.
It"s
a
story
of
very
simple
people.
The
only
thing
is
that
it
speaks
about
the
ordinary
people
in
an
extraordinary
situation.
It"s
about
the
triumph
of
the
human
spirit.
Cinegoers
have,
just
got
a
dose
of
sports
in
Chak
De
India
and
its
memories
are
too
strong
to
fade
away,
all
thanks
to
SRK.
Do
you
feel
that
the
audiences
will
accept
this
film
with
open
arms?
Definitely.
When
we
started
the
film,
there
was
no
Chak
De
on
the
scene.
And
just
because
there
is
Jesus
Christ,
it
does
not
mean
that
there
cannot
be
a
Buddha!
And
as
far
as
the
movie
promotions
are
concerned,
we
are
doing
more
grass
root
promotions,
at
the
levels
of
colleges,
universities,
schools
in
B-
towns.
Wherein
we
are
doing
hardcore
one-to-one
promotion.
Do
you
feel
that
the
cricket
crazy
Indian
audiences
will
approve
of
football,
which
is
considered
to
be
a
major
foreign
sport,
and
also
sports
for
the
classes?
Did
the
actors
undergo
any
formal
training
in
football
for
the
film?
Let
me
ask
everyone
that
if
India
is
such
a
cricket
crazy
country,
then
why
are
none
of
the
cricket
magazines
successful?
Our
research
shows
that
even
in
backward
villages
kids
play
football.
In
the
last
five
years,
many
kids
have
enrolled
in
football
academies
than
cricket
academies
and
more
football
academies
have
opened
than
the
cricket
academies.
So
much
so
that
many
cricket
academies
have
shut
down.
Everybody
had
gone
under
training
including
John
and
Arshad.
I
have
also
taken
real
life
players
like
Carlton,
the
Mumbai
level
coach.
Besides
him
we
also
have
got
lots
of
professional
players
from
Bangladesh,
Pakistan,
and
England.
There
were
rumors
that
it
was
a
tough
time
dealing
with
Arshad"s
attitude
problems.
How
much
of
it
is
true?
I
don"t
know
for
whom
it
was
an
attitude,
coz" the
same
behavior
can
be
very
nice
for
one
person
and
could
be
translated
as
an
attitude
for
the
other.
He
is
a
very
good
old
friend
of
mine.
So,
there
are
no
questions
of
having
any
attitude
problems.
Why
did
you
choose
John
Abraham
as
the
lead?
What
aspect
of
him
convinced
you
that
he"s
the
person
for
the
role?
Because
John
is
a
footballer,
himself,
and
I
needed
somebody
who
can
play
football.
And
John
fitted
the
bill
to
a
'T".
Despite
being
a
sleek
film,
Chocolate
failed
at
the
B-O.
What
do
you
feel
were
the
possible
reasons?
And
have
you
learnt
and
rectified
them
in
Dhan
Dhana
Dhan
Goal?
First
of
all,
I
don"t
agree
to
this,
because
Chocolate
was
a
niche"
film
it
was
meant
for
a
certain
section
of
the
audience.
I
was
not
expecting
the
kind
of
response
I
got
from
this
film.
I
thought
it
will
go
as
an
experimental
film;
people
may
not
come
to
the
theaters.
But
we
got
a
good
opening
and
the
film
sustained
for
7-8
weeks.
You
are
director,
editor
and
a
storywriter.
Which
'role" of
yours
do
you
enjoy
the
most
and
what
natural
instincts
are
required
of
an
effective
writer,
editor,
and
director?
Most
important
thing
is
'awareness".
I
think
there
is
nothing
which
can
match
awareness.
And
awareness
doesn"t
mean
having
a
good
general
knowledge.
It
comes
from
exposure,
from
reading,
meeting
people,
traveling.
You
can"t
be
biased
about
anything.
As
far
as
I
am
concerned,
I
generally
enjoy
the
process
of
editing
a
lot.
But,
ultimately,
it"s
the
direction
that
overtakes
everything.
You
also
have
your
own
production
company.
What
prompted
you
to
start
your
own
film
production
unit?
My
production
company
mostly
deals
with
the
ad
films.
We
keep
on
working
for
lot
of
clients.
As
of
now,
my
wife
Pallavi
is
producing
something
for
Zee
TV
now.
According
to
me,
our
production
company
is
more
of
an
extension
of
the
creative
freedom.
What
are
your
forthcoming
projects?
I
have
just
started
working
on
a
film
that
deals
with
global
warming.
It"s
a
sweet
and
interesting
film,
which
is
basically
targeted
at
children
and
youth.
What"s
the
status
of
Friday
Chicken?
Friday
Chicken
is
an
international
English
film,
for
which
we
will
be
deciding
the
star
cast
soon.