Heyy
Babyy,
Dhamaal,
'Apna
Sapna
Money
Money,
Malamaal
Weekly
-
Riteish
Deshmukh
has
been
enjoying
a
pretty
consistent
outing
at
the
box
office
over
all
these
years.
Ok,
so
there
may
have
been
occasional
Cash
but
it
too
took
a
good
opening
before
fizzling
out
after
a
week.
With
a
series
of
successful
films
under
his
belt,
Riteish
does
feel
that
he
is
enjoying
a
good
growth
rate
in
his
career.
And
when
this
also
translates
into
mega
bucks,
it
only
reaffirms
his
box
office
standing.
"I
guess
I
am
doing
quite
fine
career
wise.
As
of
today,
I
getting
4
times
of
what
I
used
to
get
in
2007.
My
market
rate
has
improved
and
the
best
part
is
that
the
price
is
being
offered
by
people
on
their
own",
says
Riteish
who
is
slowly
but
steadily
graduating
to
two
hero
films
now,
"It
feels
quite
nice
when
reputed
producers
sign
you
for
an
X
amount
on
their
own
without
you
having
to
go
out
there
and
push
your
case."
How
about
corporate
deals
in
that
case?
Though
he
has
been
around
for
5
years
and
now
reasonably
established,
why
hasn't
the
corporate
3/4/5
movie
deal
bug
bit
him
yet?
How
come
he
is
still
content
signing
stand
along
films
like
Aladin
And
The
Mystery
Of
The
Lamp
(Sujoy
Ghosh),
Jaane
Kahan
Se
Aayi
Hai
(Mukesh
Talreja,
Nikhil
Advani),
Housefull
(Sajid
Nadiadwala)
and
Do
Not
Disturb
(Vashu
Bhagnani)
with
standalone
producers?
"Yup,
I
know
how
the
trend
has
caught
up
in
a
big
way
but
somehow
I
do
not
feel
as
excited
about
being
a
part
of
the
game
as
some
my
colleagues
are",
says
Riteish,
"I
believe
that
one
gets
trapped
on
being
a
part
of
this
entire
deal
business.
I
may
want
to
do
a
particular
film
at
a
given
point
of
time
but
may
not
be
able
to
do
it
due
to
my
deal
being
elsewhere.
All
of
this
somehow
doesn't
fit
into
my
scheme
of
things.
I
may
rather
be
a
part
of
stand
alone
projects."
No
wonder
Riteish
is
quite
confident
about
his
upcoming
film
De
Taali
which
sees
a
global
release
this
Friday.
Isn't
he
worried
though
that
the
film
took
close
to
2
years
to
reach
the
finishing
lines?
"Not
at
all",
Riteish
replies
promptly,
"No
one
has
come
to
me
and
said
that
the
film
looks
dated.
And
the
fact
remains
that
De
Taali
does
carry
a
fresh
look
to
it.
It
has
been
shot
well,
it
looks
good
and
the
characters
out
there
pretty
much
belong
to
today.
I
am
very
confident
about
De
Taali
clicking
in
a
big
way."
Story first published: Wednesday, August 3, 2011, 11:53 [IST]