Till
just
a
few
days
back,
the
industry
was
smiling
with
the
blockbuster
success
of
Raajneeti.
However,
the
smiles
have
vanished
all
over
again
with
Raavan
turning
out
to
be
disaster
at
the
box
office.
Wait,
before
we
delve
into
the
box
office
fate
of
the
film,
let's
also
talk
about
the
film
by
itself.
The
fact
remains
that
this
Mani
Ratnam
directed
film
is
disastrous
even
from
the
content
and
execution
perspective.
Certain
films
have
good
content
but
get
marred
by
poor
execution.
Some
films
have
a
decent
execution
but
the
script
doesn't
contain
much
meat
to
take
them
through.
However,
when
the
combination
of
both
these
factors
turns
out
to
be
poor,
there
is
nothing
that
can
salvage
the
situation.
This
is
what
happened
in
case
of
Raavan
where
the
coming
together
of
names
like
Mani
Ratnam,
Aishwarya
Bachchan,
Abhishek
Bachchan,
A.R.
Rahman,
Gulzar
and
Big
Pictures
just
couldn't
help
the
cause.
The
film
received
poor
all
around
response.
Audience,
industry
folks,
trade
and
critics
-
there
was
just
no
liking
for
this
extravagant
affair
that
was
strong
only
from
its
technical
perspective.
Worse,
for
all
its
claims
of
originality,
Raavan
was
nothing
but
the
coming
together
of
Subhash
Ghai's
Khalnayak
and
Ram
Gopal
Varma's
Jungle.
Though
both
these
films
were
entertaining,
Raavan
wasn't
and
it
showed
in
the
box
office
collections.
As
predicted
last
week,
a
good
opening
was
never
on
the
cards
for
Raavan.
It
was
stated
that
the
film
would
require
at
least
70%
opening
and
sustained
word
of
mouth
to
do
anything
worthwhile
at
the
box
office.
However,
as
it
turned
out,
Raavan
had
a
below
average
opening
of
50%
across
the
country
and
that
is
now
staring
at
the
bottom
of
the
barrel
due
to
an
out
and
out
negative
word
of
mouth.
Few
lovers
of
art
can
still
be
seen
patronising
the
film,
but
sadly
such
numbers
are
miniscule.
The
way
Raavan
is
currently
performing,
it
is
all
set
to
score
far
less
than
the
last
big
budgeted
disaster
-
Kites.
The
Hrithik
Roshan
starrer
had
managed
a
very
good
opening
weekend
(30
crores)
for
itself
despite
poor
word
of
mouth
and
reviews.
However,
for
Raavan
it
would
indeed
be
a
task
to
reach
the
30
crores
mark
even
after
the
completion
of
one
full
week,
with
less
than
20
crores
coming
in
after
the
closure
of
first
weekend.
Moreover,
from
second
week
onwards
it
is
only
expected
to
go
further
downhill
despite
no
competition.
All
in
all,
yet
another
sad
outing
for
Abhishek
Bachchan
after
Delhi-6
as
both
the
films
were
placed
entirely
on
his
shoulders.
As
for
Aishwarya
Bachchan,
she
would
now
have
to
look
forward
to
the
release
of
Action
Replayy
and
Guzaarish
to
hunt
for
that
elusive
hit.