The business has hit an all-time low, with cineplexes being forced to cancel shows of even new films due to lack of audiences. From the recent lot, only Dostana seems to be staying afloat at urban plexes, while Oye Lucky! Lucky Oye!, Sorry Bhai, Maharathi, Dil Kabaddi, Meerabai Not Out and Oh, My God!! have only punctured the hopes of the industry.
These are difficult times, but the industry is unanimous that the next three biggies can bail the industry out of the turmoil it is facing currently: Shahrukh Khan's Rab Ne Bana Di Jodi, Aamir Khan's Ghajini and Akshay Kumar's Chandni Chowk To China. Approx. Rs. 225 crores is riding on these films and its pertinent how these films perform at the ticket window.