Shahrukh resorting to cheap publicity?

Shahrukh Khan has always maintained that he has never faced discrimination for being a Muslim. But when he was detained for about two hours by airport officials in U.S. this week, he made sure every media carried his story.

Following this, there have been debates over the possibility of Shahrukh trying to milk this episode for the promotion of his forthcoming film My Name Is Khan being directed by his buddy Karan Johar and reportedly based on the same subject of community discrimination.

So would it be right to say that the Baadshah of Bollywood is leaving no stone unturned to play up this episode for the sake of free international mileage worth crores that his film would get? Is King Khan flashing the community card to boost the pre-release hype for My Name Is Khan?