Rajkumar
Hirani
is
a
household
name
today,
thanks
to
his
brilliant
films
such
as
3
Idiots
and
the
Munnabhai
series.
However,
not
many
people
know
that
this
talented
filmmaker
was
actively
involved
with
the
ad
world
many
years
ago.
Rajkumar
had
in
fact
even
starred
in
commercials
for
brands
like
Fevicol
and
Luna.
He
has
even
directed
few
commercials
in
the
recent
past
featuring
stars
such
as
Amitabh
Bachchan
and
Kareena
Kapoor.
Now,
it
seems
that
Rajkumar
is
keen
on
connecting
with
his
roots
in
the
ad
world
once
again.
Hirani,
along
with
friend
Sanjeev
Kishinchandani,
has
now
started
a
company
called
Canvass
Films
to
mainly
mad
ad
commercials.
Rajkumar,
who
has
always
loved
making
ad
films,
will
be
directing
around
6-7
commercials
each
year
for
his
company.
Well,
here
is
one
guy
who
surely
believes
in
living
his
passion.
Story first published: Monday, December 6, 2010, 13:27 [IST]