Aamir Khan in Coca-Cola 'Thande ka Tadka' campaign
News
oi-Staff
By Super Admin
Courtesy:
IndiaFM
Wednesday,
April
26,
2006
After
actress
Aishwarya
Rai,
now
it's
Aamir
Khan
to
be
featured
on
Coca-Cola
'Thande
ka
Tadka'
campaign.
According
to
Vikas
Gupta,
VP-Marketing,
Coca-Cola
India,
both
ads
are
humoristic
in
its
own
way.
They
also
reflect
the
new-found
confidence
of
the
youth
using
wit
and
humor.
It
speaks
the
language
of
the
new
generation.
In
the
new
ad
Aamir
makes
a
smart
appearance
as
a
tourist
who
emphasizes
on
"How
food
tastes
best
when
had
with
Coca-Cola".
He
also
invents
the
concept
of
Thanda
being
synonymous
with
a
bottle
of
Coca-Cola.
Aamir
was
last
seen
in
Coke's
'Piyo
Sar
Utha
Ke'
campaign.
Coca-Cola
has
tied
up
with
some
key
hang-outs
and
eating
out
joints
where
a
bottle
of
Coke
would
be
an
integral
part
of
the
combo
food
menu.