By: Taran Adarsh, IndiaFM
Thursday, September 07, 2006
The $ 22 billion Reliance ADA Group is soon to launch its radio station, Big FM, with a common frequency of 92.7 across 45 stations. The first phase will cover the six metros of Delhi, Hyderabad, Bangalore, Mumbai, Kolkata and Chennai, later spreading to territories of Jammu, Srinagar, Aligarh, Bikaner etc.
With an investment of Rs. 400 crores dedicated to transmission equipment, infrastructure and licensing, the proposed network for Adlabs Radio will be the largest ever, states a press statement. The overall manpower strength will stand at 1500 employees nationwide.
Tarun Katial is the COO of Adlabs Radio.
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