Doctor-turned-actor
Anuj
Saxena
is
turning
brand
ambassador
for
a
fairness
cream
for
men
to
be
manufactured
and
marketed
by
his
company
Elder
Pharmaceuticals.
Anuj
is
also
a
restaurateur
(Blue
Waters)
and
the
CEO
of
Maverick,
which
is
producing
Dulha
Mil
Gaya
starring
Shah
Rukh
Khan,
Sushmita
Sen
and
Fardeen
Khan.
The
production
house
also
brings
out
a
few
shows
on
television
and
would
be
organizing
the
Gold
Awards
scheduled
to
be
held
on
September
22
in
Mauritius
.
The
fairness
cream
called
Fair
One
Man
has
been
formulated
by
renowned
beautician
Shehnaz
Hussain.
Anuj
will
be
seen
in
a
TV
commercial,
made
by
Maverick,
advertising
the
product.
Elder
Pharma
had
launched
Fair
One
fairness
cream
for
women
in
2004.
"We
were
thinking
of
casting
a
celebrity
to
endorse
the
brand,
and
someone
from
my
team
suggested
my
name.
We
all
thought
over
it
very
seriously
and
finally,
reached
a
consensus.
Moreover,
I
am
using
the
Fair
One
Man
cream
daily," said
Anuj.
Hope
the
radiance
on
his
face
shows
in
the
advertisement.