Trust
Ram
Gopal
Varma
to
be
ever
so
innovative,
especially
when
it
comes
to
the
promotion
of
his
films.
Whether
it
is
making
digs
at
himself
after
his
flops
or
coming
up
with
quotable
quotes
after
the
success
of
his
films,
Ramu
is
never
short
of
words.
One
such
instance
can
be
witnessed
in
the
latest
set
of
Phoonk
promos
which
have
been
unleashed
in
the
weekend
gone
by.
Though
the
latest
series
of
horrifying
promos
manage
to
entice
viewers
all
over
again,
what
takes
the
cake
is
an
open
challenge
from
Ramu
which
proclaims
-
'Will
you
dare
to
watch
it'!
If
this
is
not
all,
the
film
now
also
boasts
of
an
interesting
caption
which
reads
-
'A
Terrifying
Hit'.
Well,
the
film
is
indeed
a
hit,
what
with
close
to
7
crores
already
in
it's
kitty
after
being
released
at
just
around
200
prints
in
its
first
week.
With
a
final
total
of
10
crores
being
a
given,
it
won't
be
surprising
if
this
3
crores
film
goes
on
to
gain
a
super
hit
box
office
status
for
itself.
However,
it
would
be
interesting
to
see
how
strong
the
film
sustains
from
this
weekend
on
since
Rock
On
has
taken
a
bumper
opening
for
itself
and
is
expected
to
net
even
more
than
what
Phoonk
did
in
its
first
week.
Though
Chamku
and
Mukhbiir
have
been
washouts
with
dim
chances
of
any
shows
being
retained
after
a
terrible
first
weekend,
C
Kkompany
isn't
doing
well
for
itself
either.
This
means
that
it
is
going
to
be
a
two
way
battle
between
Phoonk
and
Rock
On
even
as
oldies
like
Bachna
Ae
Haseeno
and
Singh
Is
Kinng
continues
to
make
an
impression,
though
on
a
lower
side.
One
thing
is
for
sure
though,
whatever
be
the
final
outcome
of
Phoonk
(hit
or
superhit),
Ram
Gopal
Varma
is
now
the
only
director
in
2008
who
has
seen
3
releases
with
two
of
them
(Sarkar
Raj,
Phoonk)
turning
out
to
be
money
spinners
at
the
box
office.
Story first published: Thursday, September 4, 2008, 10:07 [IST]