HP,
the
IT
major
Hewlett
Packard,
has
roped
in
Shahrukh
Khan
as
the
Brand
Ambassador
to
promote
their
newly
launched
'Go-To-Market'
strategy
for
small
and
medium
businesses
(SMBs).
SRK
will
also
be
a
part
of
HP's
new
marketing
campaign
'Dream
Bigger'
as
a
part
of
its
'Go-To-Market'
strategy,
under
which
SRK
will
be
endorsing
HP's
newly
launched
products.
The
'Dream
Bigger'
campaign
is
a
part
of
the
company's
worldwide
$300
million
global
marketing
campaign
called
'What
do
you
have
to
say?'.
Story first published: Monday, July 7, 2008, 14:19 [IST]