This
has
never
happened
before.
A
film
that
does
extraordinary
business
all
over
the
country
and
overseas
has
bombed
in
one
specific
area.
Anees
Bazmee's
Singh
Is
Kinng
is
a
flop
in
Bihar,
an
area
where
Akshay
Kumar's
films
from
Jaanwar
to
Hey
Babyy
have
acquired
a
blockbuster
status
without
batting
an
eyelid.
The
film
also
features
Katrina
Kaif
in
the
female
lead
role.
The
reason
for
this
incongruous
occurrence?
According
to
on
one
of
Bihar's
primary
exhibitors,
Suman
Sinha,
"The
Punjabi
dialogues
songs
and
dances
went
against
the
film.
The
Bihar
distributor
paid
a
whopping
amount
to
buy
Singh
Is
Kinng
and
is
now
going
to
lose
a
hefty
amount."
Producer
Vipul
Shah
is
aware
of
his
blockbuster's
tainted
spot
in
Bihar.
"I've
heard
that
the
'Punjabiyat'
and
Sikh
theme
have
gone
against
the
film's
success
in
Bihar.
But
I
don't
understand
why.
We
were
aware
that
some
areas
would
reject
the
film's
USP,
namely
the
Sikh
ambience.
Surprisingly,
the
film
has
done
extremely
well
even
in
Bengal
where
we
thought
the
audience
would've
trouble
connecting
with
the
theme.
There's
really
no
explanation
for
what
has
happened
to
Singh
Is
Kinng
in
Bihar."
Interestingly,
there
have
been
instances
of
films
that
have
bombed
in
the
rest
of
the
country
but
doing
well
in
Bihar
like
Hamesh
Malhotra's
Dulhe
Raja
and
Riteish
Deshmukh's
debut
film
Tujkho
Meri
Kasam.
But
never
has
a
world-wide
hit
been
rejected
in
Bihar.
Vipul
Shah's
and
Anees
Bazmee's
films
have
always
done
well
in
Bihar.
And
Jab
We
Met,
which
also
had
large
dollops
of
Punjabiyat
was
a
hit
in
the
State.
Says
Suman
Sinha,
"But
Jab
We
Met
didn't
thrust
the
Bhangra
culture
up
audiences'
throats.
Like
it
or
not,
the
rest
of
the
country
is
not
as
fond
of
Punjabi
culture
as
Bollywood."
Story first published: Wednesday, August 20, 2008, 16:50 [IST]