Salman
Khan
has
become
the
brand
ambassador
of
the
detergent
brand,
Wheel.
In
fact,
he
holds
great
regard
for
the
brand,
and
is
not
in
any
way
deterred
by
the
fact
that
the
detergent
should
ideally
have
a
female
ambassador.
“I
am
extremely
proud
to
be
associated
with
one
of
India"s
oldest
and
most
respectable
brands.
Wheel
has
become
a
household
name,
and
has
a
glorious
history
of
many
years," says
Salman.
This
is
not
his
first
endorsement,
as
is
well
known.
The
superstar
has
been
associated
with
many
prestigious
brands,
from
Thumbs
Up
to
Red
Tape
Shoes
to
Chloromint.
Most
of
these
brands
underlined
his
macho
man
image.
Interestingly,
his
least
favourite
person
at
present,
Shah
Rukh
Khan,
took
a
similar
route,
when
he
decided
to
endorse
a
woman-oriented
product,
Lux.
He,
like
the
rest
of
us,
must
be
dying
to
know
just
what
Salman
does
in
the
ad.