Illuminati’s action spy thriller Agent Vinod as part of its marketing strategy ties up with fast food giant Mc Donalds to launch an exclusive meal and contest. Available across McDonald outlets in North and East India, the Agent Vinod McSpicy meal will give winners the chance to meet with Agent Vinod aka Saif Ali Khan.
Announcing this association, Rajesh Kumar Maini, general manager, corporate communications, McDonald’s India (North and East) says, “Agent Vinod is expected to be one of the biggest blockbusters this year, and Saif Ali Khan has a great fan following, which works for us as we are also a mass brand. I think this is a win-win relationship between Illuminati Films and McDonald’s.”
Shot in over 12 countries including Morocco, Russia and Latvia, the highly anticipated action-adventure – Agent Vinod starring Saif Ali Khan and Kareena Kapoor, directed by Sriram Ragahvan, is all set to release on the 23rd of March 2012.
On a high note says lead Saif Ali Khan, “I am happy to be associated with McDonald’s. 'Agent Vinod' promises great fun and entertainment, the same values that drive McDonald’s. Enjoy the Agent Vinod McSpicy meal, and catch the movie on March 23!”