October
11,
a
date
that's
special
for
millions
worldwide!
It's
the
day
a
star
was
born;
his
name
is
Amitabh
Bachchan.
As
a
special
surprise
for
his
fans
this
year,
Amitabh
Bachchan
in
association
with
Twitter
and
Fluence,
India's
leading
Celebrity
Digital
media
network
which
connects
Celebrities
with
their
Fans
and
Brands
through
their
digital
presence,
will
respond
to
all
his
fans
that
follow
him
on
Twitter
@SrBachchan
and
tweet
and
send
him
birthday
wishes
with
the
hashtag
#AB72Wishes.
These
Lucky
fans
will
receive
a
digitally
signed,
specially
autographed
poster
by
actor
Amitabh
Bachchan.
That's
not
all,
each
day
one
Fan
will
become
fortune's
favourite
for
the
day
and
receive
a
specially
recorded
personal
video
message
by
Big
B,
that
is
guaranteed
to
make
his
day
and
be
treasured
for
a
lifetime.
Amitabh
Bachchan
fondly
known
as
Big
B,
rules
over
many
hearts
and
this
year
via
Twitter
for
the
first
time
Junior
Bachchan
will
be
able
to
thank
his
fans
for
showering
him
with
their
love
and
affection.
With
a
fan
following
ranging
from
the
age
groups
of
8
to
80
the
superstar
is
the
heartthrob
of
millions
and
the
Shahenshah
of
Social
media
with
more
than
30
million
people
following
him
across
social
media
platforms
including
Facebook,
Twitter,
Tumblr,
with
10.6
million
followers
on
Twitter
itself.
Amitabh
Bachchan's
birthday
is
a
date
marked
on
many
calendars
across
India
as
a
day
of
celebration
and
to
give
all
his
fans
sufficient
time
to
greet
their
megastar
on
his
special
day.
This
activity
will
be
on
for
5
days,
starting
Wednesday
8th
October
to
the
big
day
Saturday
11th
October.
An
excited,
Bachchan,
said
"Every
year
on
my
birthday
I
am
overwhelmed
by
love
and
affection
that
I
receive
from
my
fans,
from
across
the
world.
This
year
with
the
help
of
Twitter
and
Fluence,
I
have
found
this
unique
way
to
reciprocate
the
love,
even
though
the
message
is
communicated
through
a
digital
medium,
for
me
it
is
as
personal
as
wishing
each
individual
myself."
Ashish
Joshi,
VP
Digital
&
Business
Head
-
Fluence
commented,
"Mr.
Bachchan
is
one
of
India's
most
loved
stars,
the
love
and
devotion
he
inspires
in
his
fans
is
unprecedented.
His
fans
are
mesmerised
by
a
mere
interaction
with
him.
Mr.
Bachchan
too
reciprocates
this
love
ardently
and
it
is
because
of
this
sentiment
that
we
collaborated
with
Twitter
and
thought
of
this
idea
wherein
Mr.
Bachchan
could
in
a
small
way
thank
his
millions
of
fans
for
their
love
and
affection."
Rishi
Jaitly,
Market
Director,
South
&
Southeast
Asia
on
Twitter
said,
"Mr.
Bachchan
is
the
most
followed
person
on
Twitter
in
India
and
he
has
been
setting
standards
in
using
Twitter
to
connect
with
fans
in
real-time
and
sharing
his
voice
on
the
platform.
We
are
delighted
to
host
his
birthday
celebration
on
Twitter
and
bring
a
new
experience
to
his
millions
of
fans
and
followers.
"
So
if
you're
a
fan,
starting
8th
October
2014,
follow
Amitabh
Bachchan
on
Twitter
@SrBachchan
and
tweet
him
with
the
hashtag
#AB72Wishes
for
your
digitally
signed
poster
and
who
knows
you
might
be
the
lucky
one
who
receives
a
video
message
from
your
idol,
the
superstar
Amitabh
Bachchan!