Parineeti Chopra's Meri Pyaari Bindu To Have 5 Teasers Over 5 Days!
Parineeti Chopra and Ayushmann Khurrana starrer Meri Pyaari Bindu to have 5 teasers over 5 days & it's a brilliant marketing stratergy by the film-makers.
Parineeti
Chopra
and
Ayushmann
Khurrana
starrer
Meri
Pyaari
Bindu
will
have
a
unique
way
of
showing
the
teaser
as
the
film-makers
have
come
up
with
a
creative
way
to
show
how
awesome
their
upcoming
film
is.
Aditya
Chopra
and
team
will
showcase
5
teasers
over
5
days
and
we're
really
excited
to
see
how
it
all
unflods.
Producer
Maneesh
Sharma
opened
up
by
saying,
"We
felt
this
was
the
best
way
to
present
the
film.
So
the
chapters
naturally
lend
themselves
to
the
content
and
was
also
a
new
and
exciting
way
to
present
our
story."
Manan
Mehta,
Vice
President
of
Marketing
and
Merchandising
in
Yash
Raj
Films
further
explained,
"In
Meri
Pyaari
Bindu,
we
found
a
fresh
take
on
two
characters
and
their
journey
through
life.
So
while
marketing
this
film,
our
effort
is
to
give
our
audience
a
first-hand
and
honest
experience
of
the
film.
Also,
the
digital
medium
plays
a
lead
role
in
marketing
our
content,
so
our
endeavour
will
be
to
entertain
and
engage
our
audience
for
the
whole
week
with
the
trailer
presented
in
five
chapters
for
five
days."
Meri
Pyaari
Bindu
revolves
around
the
storyline
of
a
wonderful
timeline
of
30
years
shared
between
Parineeti
Chopra
and
Ayushmann
Khurrana
from
the
age
of
5.
It
shows
their
friendship,
love,
youthfulness
and
many
other
things
which
are
vibrant
and
entertaining.
The
film
is
scheduled
to
hit
the
theatres
on
May
12,
2017.