2018
has
been
a
revolutionary
year
in
the
Hindi
film
industry.
It
has
witnessed
the
upsurge
of
audience
desiring
and
accepting
content
driven
films
over
'star-driven'
ones.
Off
the
beat
and
experimental
films
such
as
Badhaai
Ho,
Andhadhun,
and
Stree
won
over
audiences
with
their
sheer
quality.
But
the
big-starrer,
big-budget,
mainstream
movies
such
as
Race
3,
Thugs
of
Hindostan,
Zero
and
others,
which
have
been
normative
in
bollywood
for
decades,
did
not
do
well
either
at
the
box
office,
or
among
audiences
and
critics.
Also,
the
trend
towards
women
centric
movies
which
we
saw
move
in
the
past
couple
of
years,
got
even
better
this
year
with
movies
such
as
Raazi,
Veere
Di
Wedding,
Hichki
and
Padmaavat.
According
to
film
and
trade
business
expert
Girish
Johar,
2018
witnessed
the
maximum
number
of
movies
that
surpassed
the
100
crore
mark.
But
giving
us
insight
into
why
these
were
not
movies
which
we
have
come
to
expect
-
the
big
Khan
movies
-
Girish
Johar
had
this
to
say.
As
reported
by
Pinkvilla,
when
asked
why
Bollywood's
Khans'
movies
did
not
do
well
this
year,
and
if
the
superstar
formula
doesn't
pull
audiences
anymore,
Girish
said,
"I
don't
agree
that
they
cannot
pull
the
audiences,
in
fact,
you
see
all
of
them
had
fantastic
day
one
opening
box
office
collection
so
clearly
they
can
pull
in
the
audiences.
The
viewers
have
become
merciless
and
they
are
rejecting
any
substandard
movie
which
is
provided
to
them.
They
are
rejecting
outrightly
not
Khans
but
bad
content.
Also,
with
the
advent
of
various
options
of
entertainment-
digital
movies,
series,
there
is
so
much
of
content
available
these
that
they
want
only
good
content.
And
a
cinema
outing
is
very
expensive
these
days
so
you
need
something
extraordinary
to
draw
them
to
theaters."
It
really
looks
like
the
formula
for
what
works
in
the
cinemas
has
changed
for
good.
Without
good
content,
a
movie
doesn't
do
well
anymore.
"This
year,
the
Khans,
didn't,
unfortunately,
provide
the
content
their
fans
were
looking
forward
but
as
I
said
that
they
have
pulled
in
and
they
will
pull
in
audiences
but
they
have
to
do
right
kind
of
movies
which
justifies
the
expectations
of
fans
and
their
stardom,"
Girish
added.