When Deepika Padukone Expressed Regret Over Endorsing Certain Brands!
News
oi-Madhuri V
By Lekhaka
Deepika
Padukone
has
been
one
of
the
biggest
brand
endorsers
of
the
country
since
quite
a
few
years.
The
actress
also
has
a
long
list
of
the
most
coveted
brands
in
her
kitty.
These
brands
are
spread
across
varied
sectors.
While
the
actress
has
mostly
got
it
right
when
it
comes
to
picking
brand
endorsements,
she
has
even
made
certain
mistakes
in
her
career
vis-a-vis
brand
endorsements.
However,
upon
quickly
realising
them,
the
actress
expressed
her
regret
and
refused
to
endorse
them
anymore.
A
source
close
to
the
industry
shares,
"Not
only
did
Deepika
accept
these
mistakes
and
expressed
her
regret
over
it
in
the
past,
but
with
the
same
realisation,
the
actress
had
also
sprung
into
action
and
dropped
those
categories
(fairness
creams
and
colas)
from
her
kitty."
One
of
those
categories
was
fairness
creams
and
the
other
was
colas.
It
was
not
unusual
for
actresses
to
endorse
fairness
creams
back
in
the
day.
But,
it
changed
some
years
ago
with
the
growing
understanding
in
our
society
about
real
beauty
standards
being
devoid
of
skin
colour,
and
people
increasingly
standing
up
against
racism.
Even
celebrities
endorsing
colas
for
that
matter
was
a
sign
of
success
earlier.
But,
Deepika
decided
to
disassociate
herself
with
a
popular
cola
brand
when
she
realised
the
increasing
health
worries
attached
to
the
product.
The
sugary
drink
was
therefore
the
second
brand
that
Deepika
dropped
from
her
kitty
as
she
no
longer
saw
it
as
an
extension
of
her
personality.
Both
these
are
categories
that
Deepika
was
endorsing
during
a
certain
period
in
her
career,
but
disassociated
herself
years
ago.