India's
most
engaging
short
video
app,
Josh
has
become
the
central
hub
of
all
content
creation
with
its
out-of-the-box
approach.
The
app
launched
a
year
ago
in
2020
has
already
bagged
the
top
spots,
with
1000+
best
creators,
15+
million
UGC
creators,
as
well
as
100
million+
downloads.
Josh
is
also
captivating
new
users
with
the
hottest
entertainment
formats
among
a
wide
range
of
demographics.
Adding
another
successful
outing
to
its
list,
Josh
in
March
2021
at
Park
Hyatt,
Hyderabad
launched
#LightsCameraJosh.
Symbolising
real
talent
and
creator
networking,
the
event
began
with
126
creators
but
only
top
20
creators
made
the
cut.
The
Hyderbad
Instagram
collective
clout
garnered
an
audience
of
1.8
million
with
68
creators,
while
the
Josh
collective
clout
garnered
an
audience
of
94.5
million.
On
the
other
hand,
the
collective
clout
of
200
Instagram
and
Josh
creators
have
also
been
invited
to
LCJ
Gurgaon.
The
Instagram
clout
has
more
than
10
million
views,
while
the
creators
have
175
million
views
on
Josh.
Brainchild
of
the
Josh
community,
#LightsCameraJosh
focuses
on
recognising
and
unifying
the
platform's
talented
creators
and
breaking
all
stereotypes.
Within
a
short
span
of
time,
Josh
has
become
the
fastest
growing
app
in
the
world
of
content
creation
with
its
unique
IPs
like
#LightsCameraJosh.
It's
an
exclusive
social
event
set
to
create
a
bridge
between
new
creators
and
the
star
creators.
The
hashtag
#LightsCameraJosh
has
already
received
10.8
million
hearts
and
94
million
views.
This
event
is
on
its
way
to
become
the
biggest
Hindi
meetup
done
by
any
short
video
app
in
India!
It
has
top
creators
like
Swati
aka
@fairytale_swati,
who
has
over
2.4
million
followers
on
the
Josh
app
with
content
ranging
from
fashion,
dance
and
travel,
along
with
talented
and
inspiring
singer
and
artist
Vejeeta,
as
well
as
Dipti
Sharma,
who
is
known
for
her
fashion
and
beauty
care
content.
Josh's
top
creators
will
be
gracing
the
event
with
their
presence.
The
initiative
will
help
creators
drive
loyalty
and
retention
from
a
large
audience
across
a
wide
range
of
genres.
It
will
act
as
a
medium
for
new
creators
to
interact
with
the
massive
Josh
community.
The
creators
will
team
up
with
some
of
the
biggest
talents
to
bring
forth
cutting-edge
content,
which
will
surely
strike
a
chord
with
everyone.
Stay
tuned
to
find
out
more
about
the
exciting
and
fun
event
of
LightsCameraJosh!